Discover style inspiration, behind the scenes access, helpful guides and more at The Avenue...

Discover style inspiration, behind the scenes access, helpful guides and more at The Avenue...

Discover style inspiration, behind the scenes access, helpful guides and more at The Avenue...

Island inspired outfits
Neon outfit ideas
How to wear suspenders and stockings

OUTFITS AS SEEN ON THE ISLAND

From Islander favourites from Boux, to the top picks we'd take into the villa, discover the best Island outfit inspo here!

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NEON OUTFIT IDEAS

Embrace bright neon hues this summer with our picks of neon outfits to wow in. From neon bikinis and lingerie to neon dresses find your perfect ‘fits from Boux!

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BOTTOMLESS BRUNCH OUTFIT IDEAS

Don’t stress about what to wear to bottomless brunch – we have pulled together the best bottomless brunch outfit ideas for you to feel fabulous in right here!!

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FESTIVAL OUTFIT INSPIRATION

Get ready for summer festivals with our roundup of the best festival outfit ideas for 2022. From festival bralettes to dresses we have all your festival ‘fits here!

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THE BEST SUMMER KNICKERS

Discover what the best summer underwear styles are right here! Boux’s experts pick their fave breathable knickers to see you through summer!

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THE BEST SUMMER NIGHTWEAR

Stay cool with Boux's picks for the best summer nightwear! From cool cotton pyjamas to lightweight dressing gowns, refresh your nightwear here!

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NANA ACHEAMPONG'S EDIT

Our girl Nana, styling superstar, is here with all her top summer styling tips – get all the summer outfit inspo you need right here!

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WHERE ARE THE ISLANDERS FROM?

We’ve done the research so you don’t have to! Find out where all the Island contestants are from and which areas have the most winners here!

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IBIZA OUTFITS EDIT

Get ready for your hol with Boux’s edit of all the best Ibiza outfits for you. From Ibiza bikini outfits to rave outfits, we have the ‘fits for you here!

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FITS FOR YOU

Fits For You are here! Designed by Boux, this new collection is full of the best fitting lingerie, swimwear and nightwear to look and feel fabulous in this summer!

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BEER GARDEN OUTFITS IDEAS

Get ready for summer with Boux’s beer garden outfit ideas! From loungewear to lingerie, these are all the best bits to make up your summer pub outfits!

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HONEYMOON STYLE GUIDE

Get all your honeymoon lingerie ideas right here. Team Boux have pulled together all the best honeymoon lingerie, nightwear and swimwear for you!

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BRIDESMAID PROPOSAL GIFT IDEAS

Need some inspo for your bridesmaid proposal? We are here with all the best bridesmaid proposal gift ideas for you! Discover them here!

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NATIONAL LINGERIE DAY 2022

National Lingerie Day is here and it is time to celebrate our fave lingerie! Team Boux have picked out some of our fave pieces to give you some National Lingerie Day inspo!

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WHIMSICAL WONDERLAND BRIDAL COLLECTION

Whether you’re looking for Something New, Something Blue or simply saying “I do”, we’ve got everything you need in the bridal lingerie department.

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WHIMSICAL WONDERLAND

Welcome to our Whimsical Wonderland, get ready to swoon over the most beautiful floral detailed lingerie sets and pastel hues right here…

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THE UK'S FAVE HOLIDAY DESTINATIONS

We have done some digging to find where people in the UK are most desp to go on holiday! Discover the most-loved holiday destinations plus some holiday swimwear inspo here!

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AIRPORT OUTFIT IDEAS

Looking for the perfect airport outfit? Look no further! Boux are here with the best airport outfit ideas for you - find the most fabulous loungewear looks here!

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REGENCY ERA INSPO

Everyone’s favourite regency era period drama makes its grand return to Netflix on 25th March 2022. Whilst the much-loved Duke of Hastings won’t be present in the latest season, the good news is that another of our faves will be back!

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COMFY NIGHTWEAR EDIT

Ensuring you get enough quality shut-eye is so important, as how much sleep we get affects us in so many ways. One simple way we can all improve our sleep is by having the cosiest pyjamas to jump into bed in, because comfy PJs mean a dreamy snooze!

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MOTHER'S DAY GIFT GUIDE

Get all the inspiration with Boux’s Mother’s Day gift guide, full of all the best Mother’s Day present ideas. Find loungewear, luxe pjs and much more!

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INTERNATIONAL WOMEN'S DAY 2022

Celebrate International Women’s Day 2022 by coming together and breaking the bias! Spread love and positivity with self-love affirmations from Boux!

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WEDDING & BRIDAL LINGERIE: WHAT TO WEAR

Wondering what to wear under your wedding dress or what sexy bridal lingerie to wear on your wedding night? Boux is here with all our top picks just for YOU!

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DRESS WITH CONFIDENCE

Need some inspo on how to dress with confidence? Boux is here to share our top tips and our fave styles that are sure to empower you!

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ARE YOU WEARING THE WRONG BRA SIZE?

If it’s been a while since your last bra fitting, then there’s a good chance you’re one of the many women wearing the wrong bra size. Find out more here.

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LINGERIE DESIGNED IN LONDON

Discover the best lace lingerie to feel fabulous in, as we partner with LFW City Wide to celebrate the best of our London designed lingerie.

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THE BEST SCULPTING & SEAMLESS SETS

Embrace comfort whilst looking fabulous in these sculpting and seamless sets from Boux Lounge and Boux Sport! You will fall in love with every piece!

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SELF-LOVE GIFTING FOR SINGLES AWARENESS DAY

Celebrate Singles Awareness Day by gifting yourself the best self-love gift around, sexy lingerie! Discover our picks of the best lingerie to gift yourself here!

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HOW TO WEAR SUSPENDERS

We love wearing suspenders & stockings, but putting them on can be a pain! Boux is here to help with expert advice on how to attach suspenders easily!

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LAST MINUTE VALENTINE'S GIFTS

If you have left Valentine’s gift buying a bit late, do not worry, as team Boux are here with all our recommendations for the best last-minute Valentine’s Day Gifts to buy!

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GALENTINE'S DAY GIFT IDEAS

Get all the inspo you need for Galentine’s gifts & ideas for our fave day of the year here. From sleepovers with matching PJs to bra fittings, we have got you!

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CUTE GYM WEAR

Discover our new sculpting activewear range in bright, beautiful colourways and flattering fits. You will be wearing these pieces every day!

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VALENTINE'S DAY GIFT IDEAS

Shop Valentine’s gift ideas for her or you here. You do you this V-Day, celebrate yourself in sexy lingerie and nightwear from our Valentine's collection!

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MOST ROMANTIC TOWNS IN THE UK

Find out where the most romantic towns in the UK are…We have crunched the numbers to find out where does the most Valentine’s spending every year!

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TURN BLUE MONDAY PINK

We want to turn Blue Monday Pink! No more feeling down in January; we deserve to all feel a little more fabulous…

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WHAT TO TAKE ON A ROMANTIC WEEKEND AWAY

Take the stress out of packing for your next romantic weekend away with this guide to the best sexy lingerie and more to pack for your trip!

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THE BEST GYM UNDERWEAR

Make your workout extra comfy by reading Boux’s guide to the best gym underwear. From avoiding knicker lines to breezy materials, these are the best picks…

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NEW YEAR'S EVE OUTFIT IDEAS

Whatever you are doing for NYE you should still get glammed up! We have pulled together all our fave NYE outfit ideas from dresses to tops & more right here!

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TREAT YOURSELF: CHRISTMAS GIFTS FOR ME

It’s time to treat yo’self this festive season with some self-gifting. Discover our top gifts for yourself here. You’ll love them.

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LAST-MINUTE CHRISTMAS GIFTS

Last-minute Christmas gift shopping? Don’t panic, Boux is here to give you plenty of fabulous present recommendations you can get in time for Xmas!

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CHRISTMAS DAY OUTFIT IDEAS

Christmas Day is so soon, so it's time to plan your Christmas Day outfit!! Discover the best Xmas day outfit ideas from Boux here from Xmas day dresses to PJs!

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SEXY CHRISTMAS LINGERIE & NIGHTWEAR PICKS

Get your sexy Christmas lingerie & festive underwear sorted! From sexy sets to cute Christmas PJs, we have got something for every festive style!

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BOUX'S UNDERWEAR MADE WITH RECYCLED FIBRES

Discover our new range of lounge underwear made from recycled fibres! Plus find some tips on being more environmentally conscious with your underwear!

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A GUIDE TO GIFTING LINGERIE

Treat your girlfriend to some sexy lingerie this Christmas! With Boux’s help, you can choose the right size and a style you will both love!!

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BRAS FOR PARTY SEASON

Make sure your party season outfits are extra fire by pairing them with the perfect bras! Discover the best bras for square necklines and more thanks to Boux!

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WINTER STYLE: HOW TO LAYER WINTER OUTFITS

Keep warm in style with our top tips on how to layer Winter outfits to keep you looking and feelin’ hot all season long.

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BLACK FRIDAY MUST-HAVES

Black Friday is almost here!! Check out all of our top picks to add to cart when the black Friday savings drop!! Trust us you aren’t going to want to miss it!!

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OFFICE CHRISTMAS PARTY GUIDE

Work Christmas parties are back!! We are so excited! Discover all the best work Christmas party outfits from Boux right here!

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ZARA'S COMFY LOUNGEWEAR EDIT

Zara’s new loungewear edit has arrived at Boux Avenue! Full of comfy outfits and cosy loungewear sets you are going to love this Winter!!

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STOCKING FILLER IDEAS

Get your stocking filler presents sorted with Boux’s gift guide! From stocking fillers for your girlfriend to the cutest pyjamas in a bag!

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MATCHING FAMILY PYJAMAS

Matching family Christmas pyjamas are a must-have for Christmas morning! Find our picks for mini me pyjamas and more here!!

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SHOOTING FOR THE STARS

Shoot for the stars this Christmas and discover all our top picks of the perfect festive pyjamas and nightwear to get you in the festive mood!!

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KAZ'S NIGHT EDIT

Get all the Christmas party inspo you need with Kaz’s Night! Discover Kaz’s picks for the best Christmas party dresses and corset tops right here!!

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CHRISTMAS GIFT GUIDE 2021

Read our Christmas gift guide to get all of the inspiration for the gals in your life. From nightwear to accessories – we’ve got it all.

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YOUR BODY, YOUR RULES: GLAM CHRISTMAS LINGERIE

This Christmas, it’s time to tear up the rule book. From glam Christmas outfits to the Christmas lingerie YOU want to wear, we’ve got all the tips here.

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THE BEST SECRET SANTA GIFTS

If you’re looking for the best secret Santa gifts, we’ve got you covered with some gorj ideas from £10-£50. Read more here.

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CUFFING SEASON FOR LINGERIE

This cuffing season put down the dating apps and focus on you! Instead of swiping, find your dream lingerie match this season to make you feel fabulous!

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BLACK HISTORY MONTH BOOK & PODCAST RECOMMENDATIONS

This Black History Month take the time to educate yourself on a racial injustice and black history with these picks of podcasts and books we know you will love!!

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INTRODUCING LIBERTY'S LOVE EDIT

Liberty’s Love edit! Liberty knows how important self-love is, so show yourself some with these self-love tips & luxury lingerie picks from our girl Liberty!

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THE MOST POPULAR WOMEN'S HALLOWEEN COSTUMES

If you’re looking for a drop-dead gorj women’s Halloween costume, these are some of the most popular. Explore them here… if you dare.

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WEDDING LINGERIE: WHAT TO WEAR

Get ready for your winter wedding with Boux’s picks of the best sexy bridal lingerie and sleepwear for brides and the bridal party right here...

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TIPS FOR IMPROVING YOUR MENTAL WELLNESS

The days are getting shorter & greyer, so check in with your mental wellness and show yourself some self-love! Read Boux’s fabulous self-care ideas here!

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BREAST CANCER AWARENESS MONTH - HOW TO CHECK YOUR BOOBS

Breast Cancer Awareness Month is an important time to educate ourselves! Learn some top tips on how to check your boobs right here!

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WHAT TO WEAR WITH LEATHER LEGGINGS

Team Boux is here to advise you on what to wear with leather leggings! Check out all our top leather leggings styling tips here for gorj casj and going out outfits!

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GIRLS' NIGHT IN PARTY IDEAS

Get your girls together and plan the ultimate girls’ night in with our top tips. From activity ideas to the best outfits – we’ve got it all covered.

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ANSWERING ALL YOUR BRA QUESTIONS

Got a question about bras? Boux’s experts answer them right here! Learn how often you should change a bra, whether it is okay to sleep in your bra, and more!

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RIBBED LOUNGEWEAR WE LOVE

Upgrade your loungewear with some gorj ribbed loungewear sets! Ribbed loungewear is perf for wearing out and about - trust us!

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DD+ LINGERIE EDIT

If you’re searching for your next fave DD+ bra, you’re sure to find it from our sexy plus size lingerie range.

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HOW TO STYLE THE SHEER CLOTHING TREND

Slay in the latest trend – sheer clothing! Let Boux give you all the inspo on what to wear under see through dresses, sheer tops and more! Read more here.

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WHAT TO WEAR TO WORK

Get your work wardrobe ready with inspo on what to wear to work, from the best everyday underwear to loungewear you can still get away with in the office!

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HOW OFTEN SHOULD YOU CHANGE YOUR PYJAMAS?

If you were wondering how often you should change your pyjamas, then we’ve got the answers for you. Hint: it’s more often than you’d think. Read more here.

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THE SEXIEST UNI TOWNS IN THE UK

We have found the sexiest uni towns based on how much sexy lingerie is bought there! Find out if your uni has made Boux’s list of the sexiest uni towns here!

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FRESHERS WEEK OUTFIT IDEAS

If you’re wondering what to wear for freshers’ week, we’ve got you covered with some of the most gorj freshers outfit ideas. Read more here.

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BRA TYPE STYLE GUIDE

Learn all about the different types of bras and styles available! Plus discover which bra styles are best for you whether you have small or big boobs!

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KNICKERS STYLE GUIDE

From thongs to high waisted knickers, our knicker style guide will help you pick the perf pair for you. Read more here.

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ZARA'S SUMMER LOUNGE FAVES

Whilst our cosy winter loungewear is packed away, these are Zara McDermott’s top summer loungewear pics to keep you chilled all season. Read more here.

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THE BEST DRESSING GOWNS FOR EVERY SEASON

From the best fluffy dressing gowns to keep you warm, to sexy dressing gowns for those hotter nights – get the lowdown on our fave styles here.

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POST-LOCKDOWN WARDROBE TRENDS

Find out how our wardrobes have changed after so many lockdowns. Boux crunched the numbers to see how trends & styles have evolved since March 2020!

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NATIONAL UNDERWEAR DAY!

Find out what the UK’s fave underwear styles are this National Underwear Day and choose some of our best picks to celebrate!

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THE BEST BEACHWEAR CHOICES FOR THIS SUMMER

Check out our top picks for beach cover ups this year. We’ve got all the holiday wardrobe and staycay inspiration you need right here.

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THE HIGH WAISTED LINGERIE & BIKINI STYLES WE LOVE

Make a statement this summer in a gorj high waisted lingerie or bikini set for a totally chic look. Explore our fave styles here.

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NEON OUTFIT TRENDS

Serve up some sass in neon this summer! We’ve picked out our fave neon outfit ideas, full of our gorj neon lingerie, bodysuits & bikinis for the perf neon looks!

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DATE NIGHT OUTFITS

Get ready for date nights again! We have picked our fave sexy date night outfit ideas to give you inspo on the perf lingerie and date night dresses to wear!

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SUMMER NIGHTWEAR

With the warmer nights on the way, we’ve got the ultimate selection of summer nightwear for when things really hot up. Read more here.

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SUMMER DRESSES FROM AM TO PM

Summer is here which means there are plenty of gorj summer dresses to wear! Here we pick out the best Summer Dresses to take you from AM to PM!

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THE BEST UNDERWEAR FOR EVERY DRESS

Surprise! We do dresses now! Find out which pieces of underwear are best matched with your fave dress style with Boux’s help…

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THE BEST BIKINIS TO SHOW OFF YOUR TAN

I’ve you’re wanting to get the bronzed goddess look without those dreaded tan lines, then check out our list of the best bikinis for tanning. Read more here.

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THE BEST SUMMER KNICKERS FOR YOU

It's time to get picking out your Summer knickers with Boux’s help, find our faves from breathable underwear to the latest mesh styles!

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WHAT TO WEAR TO BOTTOMLESS BRUNCH

Find inspo for your bottomless brunching outfits and discover the secret to the perf day drinking outfits here with top tips and picks from team Boux Avenue!

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THE MOST POPULAR COCKTAILS ON INSTAGRAM

From Margaritas to Mimosas, these are the most popular cocktails that you’ve been loving on Insta. Did your fave make the list? Find out here.

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TIPS FOR IMPROVING YOUR MENTAL WELLNESS

Check in with yourself this Mental Health Awareness Week and take some time to look after your mental wellbeing with some tips on self-care from Team Boux!

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LINGERIE FOR WHEN YOU'RE GOING 'OUT OUT'

From bralettes to lace bodysuits, wearing underwear as outerwear is empowering and makes us feel fabulous. Check out our ‘worn to be seen’ outfit ideas.

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WHAT TO WEAR WITH CYCLING SHORTS

Cycling shorts are a must-have this summer! Boux Avenue offers some hot tips on what to wear with cycling shorts right here.

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THE HOTTEST SWIMWEAR FOR 2021

Whether it’s a sun-kissed beach or a hot tub in a cute woodland cottage, swim into summer with Boux Avenue. Find your perf swimwear looks here.

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NATIONAL LINGERIE DAY

National Lingerie Day is a time to celebrate the best lingerie styles that make you look and feel fab! Check out our latest picks right here.

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WHAT IS ATHFLOW?

What is athflow? Boux Avenue gives you the lowdown on one of the fastest-growing athleisure trends of 2021. Get the look!

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WORKING IN YOUR PJ'S

Whether you’re working from home or the office, you don’t need to compromise on comfort. Check out Boux's guide to wearing PJs (and other things!) to work.

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WHAT TO WEAR TO THE BEER GARDEN

The pubs are open, but only for al fresco drinkers and diners! Check out our layered outfit ideas in our handy pub beer garden style guide.

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ALL ABOUT: SUMMER DREAMING

Celebrate the start of summer with new lingerie and nightwear. What could be better?! Discover the brand new Summer Dreaming collection by Boux Avenue.

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PICNIC & PARK OUTFIT IDEAS

Summer is almost here and we can meet up with friends again! Plan your perfect park date & picnic outfits with the help of Boux Avenue’s style guide.

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SUMMER SLEEPWEAR

With warmer nights hopefully arriving soon, we take a look at our fave summer PJ styles. Get summer ready with Boux’s top summer style pics for sleepwear!

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I AM WHO I AM PART 2

In celebration of International Women's Month, we’re making the month of March all about the incredible, inspiring, courageous women who inspire you to be who YOU are

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HOLIDAY OUTFIT IDEAS

It’s official. Summer 2021 is set to be a summer like no other, and if there’s one thing we’re more excited about than the simple return to normality, it’s our holidays

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FESTIVAL OUTFIT IDEAS

It’s finally time to get excited for summer and plan those all-important festival outfits - Boux is here to help with our pick of the best festival pieces!

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SPRING ESSENTIALS

With spring just around the corner, we've created an edit of our top new season picks for you to give your wardrobe the ultimate spring update!

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I AM WHO I AM

Celebrate International Women's Month with Boux Avenue. We’re making the month of March all about the incredible, inspiring, courageous women who inspire you to be who YOU are.

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MOTHER'S DAY GIFT GUIDE

Celebrate your mum with the help of Boux Avenue. We have pulled together our fave Mother’s Day gift ideas to help you choose the perf gift for mum this year!

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INTERNATIONAL WOMEN'S DAY 2021

To celebrate International Women’s Day, we’ve dedicated this blog post to you, the women who love Boux! However you’re spending your day, we’ve got you covered with an edit of some of our favourite Boux looks.

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HOW TO STYLE JOGGERS

Joggers have become a wardrobe staple. As we are able to go out more in the coming months, what are the best ways to style joggers? Boux Avenue is here to help!

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WARM LOUNGEWEAR & PJS

With summer still way off, we look at all the best cute and cosy styles at Boux Avenue to keep you warm whilst still looking fab in our fave lounge & PJ sets!

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ACTUALLY I CAN: BOUX'S FEEL-GOOD GUIDE

We’ve created an edit of our top Boux picks and tips to feel-good this year! Be encouraged to keep doing what you love from the comfort of home.

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YOUR SPORTS STYLE BASED ON YOUR STAR SIGN

With 2020 firmly behind us, we’ve never been happier to see in a New Year! 2021 is a fresh start for us to reset and recharge our bodies and minds...

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HOW TO WEAR: LEGGINGS

Anyone else can’t stop buying new looks for lounging? Us neither! So it’s official; we’ve ditched the jeans for the foreseeable future and are living life in leggings and loving it!

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WHAT TO WEAR: LOCKDOWN WALKS & RUNS

Going out for walks and runs is the new going out-out! Treat yourself to a gorge new walking outfit & make going out still feel special with Boux Avenue’s help.

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VALENTINE'S GIFT GUIDE 2021

Valentine's Day is a time to not only embrace love for each other, but love for ourselves. With the popular holiday of love just around the corner, thoughts of celebrations and gift giving may be weighing on our minds.

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ONLINE DATING DEALBREAKERS

Dating in 2021 has been tough, but we still know what we want! Here are the online dating red flags that have us swiping left…

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VALENTINE'S GIFTS FOR HIM

We know picking the right gift can be difficult, so we’ve selected a few Valentine’s Day gift ideas for him (and you obvs) to take the pressure off. Be warned that these sexy styles are gonna have you feelin’ yourself and are guaranteed to have your man drooling all over you.

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CELEBRATE GALENTINE'S DAY

The love season is approaching! With Valentine’s Day around the corner many people will be getting ready for a romantic celebration with their boo. However, if you’re single don’t let this put you off! Haven’t you heard that Galentine’s is the new Valentine’s?

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VALENTINE'S GIFTS FOR FRIENDS

The season of love is approaching, which means it’s the perfect time to celebrate the leading ladies in your life. Your romantic partner isn’t the only one who deserves some love on Valentine’s Day — it’s important to share the love with your BFFs too.

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THE ULTIMATE LOVE ME FOR ME PLAYLIST

Listen to our love yourself playlist, packed with girl power tunes so you can celebrate the most important person in your life this Valentine’s Day — you!

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LOUNGEWEAR LOOKS FOR ALL-DAY COMFORT

Low-key luxe: Loungewear looks for all day comfort. Dressing down is the new dressing up this year, and we are into it.

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A DAY IN THE LIFE OF A BOUX BUYER

We caught up with our Boux Avenue buying team to get a little insight into a typical day working from home. Read blog for their industry tips, hero Boux picks and more!

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WORK FROM HOME CLOTHES

If there’s one thing we’ve learnt this year, it’s that loungewear can be worn all day, every day. Whether you’re on back-to-back Zoom calls, getting snuggly before bed or chilling out in the evening, loungewear’s got your back!

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THE ULTIMATE WORKOUT SONGS

Music playlists are the best way to get motivated for a workout. There’s nothing like blasting your fave tunes to get you in the mood

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WORKOUT CAPSULE WARDROBE

Level up your workout and motivate yourself to get moving with some ultimate workout wardrobe-essentials!

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HOW TO SHOP FOR LINGERIE

Let’s face it, last year impacted us all in one way or another, but one thing we do have control over is what we choose to wear each day!

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TOP BOUX AVENUE HQ GIFTS

Here at Boux HQ, we’ve put together a special edit of our top Christmas picks to gift. You'll have your Christmas shop wrapped up in no time!...

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THE ULTIMATE ROMANTIC CHRISTMAS MOVIES

'Tis the season to get full-on festive! Time to slip into your favourite loungewear, get nostalgic and prepare to binge-watch all the best romantic Christmas movies while you snuggle up for the holidays!...

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THE ULTIMATE GIRL POWER PLAYLIST

We analysed 5,000 songs public Spotify playlists to find the ultimate confidence-boosting artists and their most-played songs. See who ranks in first place! ...

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STOCKING FILLER MUST HAVES

It’s official, Christmas prep is well and truly underway, so what better way to get in the festive spirit than with a roundup of our top stocking filler must-haves?...

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BOUX GIFT OF LOVE

Boux Gift of Love is all about inspiring you to find joy through the power of gifting this Christmas!...

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BOUX CHRISTMAS GIFT GUIDE

Stuck for Christmas gift ideas? We’ve created a gift guide full of lingerie, nightwear and loungewear to get you thinking!

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BLACK FRIDAY MUST HAVES

The event of the year is here and we're bringing the Black Friday celebrations to you! We’ve created an edit of top Black Friday must-haves you won’t want to miss out on...

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WOMENS LOUNGEWEAR POLL RESULTS

Joggers, oversized sweaters, velour co-ords, fleece sweatshirts. We asked over 6,000 people how they’re embracing the new level of comfort.

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LOVING YOU FOR YOU

The ‘Loving you for you’ collection is created to encourage you to indulge in a little self love this season!...

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HALLOWEEN AT HOME

With Halloween set to be very different this year, we've got just the right loungewear, nightwear and lingerie to fit your fright night festivities! ...

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LIFE IN YOUR PJS

From our softest, plush nightwear sets to new PJs in a bag, we've got something for everyone! Read the blog for our new nightwear faves...

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ALL ABOUT BOUX LOUNGE

Introducing our debut Boux Lounge collection! A new range of luxury loungewear designed for the everyday woman to lounge in style...

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SALE PICKS: LOVED BY INFLUENCERS

Just in case you needed reminding, our mid-season sale is ending soon! - enjoy up to 70% off luxury lingerie, nightwear and activewear while you can...

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NEW IN LINGERIE: LOVED BY INFLUENCERS

Searching for new lingerie inspo? Look no further as we’ve got you covered with brand new luxury lines you’ll love!...

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BOUX SPORT: THIS IS US

We’re so excited to introduce our brand new Boux Sport activewear range, created for you to tailor your workout routine around your lifestyle!...

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BANK HOLIDAY STYLE GUIDE

The last bank holiday of 2020 is finally here *sobs*. Whatever your bank holiday plans are, we’ve got you covered...

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SUMMER SLEEPWEAR: WHAT TO WEAR

From ultra-glam animal print sets to oversized slogan tees, we’ve got all the summer sleepwear essentials to update your nightwear wardrobe...

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SUMMER AT HOME WITH BLUSH LIFE

Summer 2020 in the UK is certainly unlike any other we’ve experienced before as we’ve become accustomed to home-life more than ever...

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TOP TIPS TO STAY FIT IN STYLE

From lightweight fabrics, to cute shapes… Here's the styles you don’t want to miss...

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TRENDWATCH: TIE-DYE

Delicate, luxurious and understated; a classic lingerie style that looks and feels effortlessly feminine whether worn alone, or worn to be seen...

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PERFECT PYJAMAS YOU DON'T WANT TO MISS

From lightweight fabrics, to cute shapes… Here's the styles you don’t want to miss...

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NEW LACE LINGERIE STYLES

Delicate, luxurious and understated; a classic lingerie style that looks and feels effortlessly feminine whether worn alone, or worn to be seen...

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A BIKINI FOR EVERY HOLIDAY

It’s time to turn up the heat and start planning your 2020 summer holiday...

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COMFY MUST-HAVES TO BUY NOW

Taking you from lockdown to back-to-work, these pieces are not only great for wearing at-home, but also form a great base layer...

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TRENDWATCH: DREAMY LUXE

Summer is finally here, and we’re embracing the hotter weather with our favourite ‘Instagram-chic’ trend: Dreamy Luxe....

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HOW TO WEAR ANIMAL PRINT

A timeless trend, which contrary to popular belief does change its spots every season, for an up-to-date reincarnation...

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INSTAGRAM STYLE AND SECRETS

If you are struggling to find your Instagram style or you are looking for some Instagram tips, carry on reading!...

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SUMMER 2020 KEY TRENDS

From pastels & tie dye to metallic glam, we’ve got all you need to know on the summer trends coming through this season....

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HOW SUCCESSFUL WOMEN PLAN THEIR LOCKDOWN ROUTINES

Need some tips on how to plan your day, whilst working from home?...

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SELF CARE TIPS

I am sure you can agree that on some days of the week all you want to do is lounge around in your Boux sets all day...

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5 LINGERIE STYLES FOR NATIONAL LINGERIE DAY

Whether you are having a wardrobe makeover, decluttering your drawers or finally getting around to breaking-up with that everyday bra - here are our top 5 must-haves for every lingerie drawer...

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STEP INTO SPRING

I’m here with Boux to give you three tips on how to feel Springtime ready (even if Spring is indoors this year!) and to make the most of the time we have whilst we’re at home..

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A DAY IN THE LIFE OF A CONTENT CREATOR

I start my day with a coffee, I cannot wake up unless I hit myself with some caffeine!...

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STAYING MOTIVATED AND SETTING GOALS

If you're looking for ways to stay active indoors or if you're a fellow gym-goer who's now needing to get creative to stay active, I can help. ...

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STAYING IN STYLE GUIDE

Staying at home is a DREAM when you are busy, so when you’re not it can seem difficult to get motivated......

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SPRING LINGERIE AND LOUNGEWEAR STYLES FOR YOUR STAR SIGN

Wondering what loungewear or lingerie styles to buy this spring? ...

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TOP TIPS ON WORKING FROM HOME

Now this past week has been bonkers and I know that everyone is feeling a little lost...

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MOTHER'S DAY GIFT GUIDE

Get Mother’s Day ready (Sunday 22nd March), with something special from our Mother’s Day gift guide...

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MATCH YOUR NIGHTWEAR TO YOUR SLEEP STYLE

To celebrate ‘Sleep Awareness Week’, we’ve been talking all things nightwear...

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INTERNATIONAL WOMEN'S DAY

To celebrate International Women’s Day, we’ve dedicated this week’s blog to you!...

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YOUR SHAPE YOUR STYLE LOOKBOOK

Introducing the 'Your Shape, Your Style' campaign; discover a range of lingerie designed in-house by women, for women...

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TOP 5 SPRING LINGERIE STYLES

We’ve created an edit of our top 5 lingerie picks for the new season...

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YOUR SHAPE YOUR STYLE #MYBOUX

Whatever your shape or style, find your expert fit in unique lingerie designed for you...

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VALENTINE'S COLLECTION LOOKBOOK

Fall in love this Valentine’s and fulfil your heart’s desires with our luxurious lingerie collection, available up to a G cup...

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BOUXTIQUE BY BOUX AVENUE VALENTINE'S COLLECTION

Fall in love this Valentine’s and fulfil your heart's desires...

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STRETCH & FLOW

Time to relax and stretch those muscles with Arabella's stretch & flow class...

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VALENTINE'S GIFT GUIDE

With the 14th February right around the corner, get in the mood for love...

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HIIT SESSION

3-2-1 go! Get ready to work hard in Arabella's HIIT class...

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ARABELLA CHI X BOUX SPORT LAUNCH EVENT

We invited fitness influencers and leading industry professionals down to a Shoreditch location for a special Boux Sport launch event...

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ARMS & ABS TONING

Tone and sculpt your arms and abs with Arabella's favourite moves to target the upper body...

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ARABELLA CHI X BOUX SPORT

Outrun challenges, redefine goals and rule 2020 in new Boux Sport...

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LOWER BODY BLITZ

Focusing on the legs and glutes, get ready to work-up a sweat with Arabella...

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THE WINTER SUN EDIT

Turn up the heat this Winter and dive into the new Winter Swim Edit, coming Winter 2020...

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YOUR SPORT STYLE BASED ON YOUR STAR SIGN

At the start of the year we all naturally aim to get more active, if however you’re like us, you're yet to make any resolutions or are unsure of what fitness route you want to take...

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YOUR GUIDE TO BOUX SPORT

Now that we’ve waved goodbye to 2019 it’s time to say hello to 2020! Yes, it’s that time of year again where we make a list of our New Year's resolutions as an aim to ditch our bad habits...

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THE NYE EDIT: PARTY ESSENTIALS

Now that we’ve got through Christmas, it’s time to kiss goodbye to 2019 and welcome in 2020! We’ve rounded up a few style essentials to have you fully prepared...

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EXCLUSIVE ACCESS: MEGAN LOVES EVENT

On Wednesday 11th December, we celebrated the launch of our new Megan McKenna Loves campaign at our Oxford Street flagship store in Central London, which was adorned with campaign photographs of Megan herself...

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WHAT TO GET YOUR BEST FRIEND FOR CHRISTMAS

You and your bestie have seen each other through all the highs, lows and Instagrammable moments the year, and now it’s time to get her a gift as amazing as she is...

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CHRISTMAS AT BOUX: LAST MINUTE GIFT IDEAS

Did you set out to have all your Christmas shopping done, wrapped and under the tree by early December?...

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MEGAN MCKENNA LOVES BOUXTIQUE BY BOUX AVENUE

We’re excited to announce the launch of our brand new Christmas campaign with X Factor star Megan McKenna… Megan McKenna Loves....

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STOCKING FILLERS FOR WOMEN

Whether you’re treating your girl gang, spoiling your other half or shopping for mum this Christmas, you’ll discover some of the best women’s stocking filler ideas at Boux...

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CHRISTMAS AT BOUX: LINGERIE GIFTS

Whether you want to treat someone to a lingerie gift this Christmas, or instead find our styles just too good to gift, discover a sultry collection of lingerie for those on the hunt for something extra special for the most wonderful time of the year....

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TOP 5 CHRISTMAS DESTINATIONS: WHAT TO WEAR

Ever thought of indulging in a little Christmas break over the seasonal period, but were unsure of where to go? Whether you’re dreaming of a Christmas spent tanning at the beach or snowy strolls through the biggest Christmas markets all over Europe, we’ve gathered together our top 5 Christmas destinations and what to wear while you’re there...

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WHAT YOUR CHRISTMAS SHOPPING STYLE SAYS ABOUT YOU

With the surge of Christmas adverts appearing almost everywhere you look, it’s a sure sign that the festive shopping season is well underway....

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BOUXTIQUE BY BOUX AVENUE: INTO THE DETAILS

On Monday 11th November under the lead of Brand & Product Director Zoe Price-Smith, we launched the first in a series of ongoing luxury capsule collections, Bouxtique by Boux Avenue...

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BOUX CHRISTMAS GIFT GUIDE 2019

As the festive period creeps ever closer, it’s time to start thinking about gifts for those you love. We’ve done the hard work for you and created a gift guide with gift ideas for mum, your girl squad, and Secret Santa...

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TOP 5 LOUNGEWEAR STYLES

Brave colder days in the comfort and ease of our luxury ladies loungewear. From effortless ‘throw on and go’ sets to cosy fleece hoodies to bundle into. Welcome these easy additions into your Winter wardrobe this season...

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BOUX CAREERS WITH ZOE PRICE-SMITH

Product and Brand Director Zoe Price-Smith was recently interviewed by leading women’s website for careers “We are the City” as one of the Inspirational corporate women in their current series. Continue reading to read all about her career backstory, future plans and her biggest career achievements to date. ...

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BOUX INTRODUCES: BOUX AMBASSADORS 2020

We held two induction events to welcome our new brand ambassadors into the Boux Avenue family. If you missed our up to the minute Instagram stories on the night, read our blog here to get exclusive access of both events!...

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BOUX AVENUE AMBASSADOR: LAUREN JEWELL

Ever wondered what it's like being a Boux Ambassador? Gold tier ambassador Lauren Jewell gave her insight on her time spent as a 2019 Boux Avenue brand ambassador. From application to her ambassador graduation event and everything in between! ...

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TOP 5 BOUX AVENUE DD+ BRAS

Our collection of DD+ bra sizes are designed with style, comfort and support in mind. We believe women of larger cup sizes should feel empowered and confident in the range and style of bras available to them; and so we’ve created a DD+ bra edit to guide you through our favourite DD+ bra styles...

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HOW TO GET A JOB IN THE CREATIVE INDUSTRY

Whether you’re a postgraduate ready to make waves within the creative industry or still studying and unsure of what creative career path you want to take, we’ve got fitting advice for you to take the industry by storm...

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SEASONAL SAVINGS: WHAT TO BUY

With over a hundred lines to choose from, covering everything from must-have lingerie, late summer swimwear and easy-glam nightwear, discover style steals to update your end of season wardrobe...

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EXCLUSIVE ACCESS: REWRITING THE RULES

Want an exclusive behind the scenes sneak peek at all the action from our Boux Avenue AW19 Rewriting the Rules event?...

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BOUX AVENUE INTRODUCES: ZOE PRICE SMITH

Zoe Price-Smith was appointed as Brand and Product Design Director at Boux Avenue in February 2019, bringing over 20 years of design experience to the role as well as a fresh, new approach and handwriting to the brand...

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NEW HOSIERY STYLES

Hosiery is a fundamental part of any woman's wardrobe. Whether it’s a pair of simple but sexy stockings to complete the perfect lingerie and suspender set, or a statement pair of tights to add a fun finishing touch to an outfit...

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PAYDAY TREATS

Last Friday of the month means one thing: guilt-free shopping! (thank you payday God’s). We’ve gathered together our favourite Boux Avenue payday picks we’re treating ourselves to this weekend...

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WHAT YOUR NIGHTWEAR STYLE SAYS ABOUT YOU

Guilty of online shopping for new pyjamas and ending up with a basket full of either oversized men’s t-shirts or cute cami sets? If you’re used to sticking to the same style of nightwear, we’ve created an edit of our favourite Boux Avenue sets and what your chosen style might say about you...

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INTRODUCING THE LILLIE BRA

Kiss goodbye to your old faithful lingerie and be bold this season by diving into a new extra-ordinary bra. Rewrite your everyday rituals, and make each day special with the brand new Lillie lingerie collection...

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YOUR LINGERIE STYLE BASED ON YOUR STAR SIGN

Ever let your horoscope dictate a tough decision in your life? Well why not your underwear! With each sign having its individual character traits we’ve gathered together an edit for you to find your perfect lingerie match...

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NATIONAL UNDERWEAR DAY: OUR TOP 5 UNDERWEAR SETS

Tired of your everyday underwear go-to, or have a special occasion in the calendar and want to expand your lingerie drawer? In honour of National Underwear Day we’ve created an edit of our five must have underwear styles you need in your collection...

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HOLIDAY PACKING: GETAWAY ESSENTIALS

When holiday packing, no amount of luggage allowance ever seems enough; we’re all guilty of still squeezing in last minute buys up until the day we fly! Before you know it, your long awaited summer holiday has crept up on you, and your eyes are filling with fear as you approach the front of the queue...

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STUDENT AMBASSADORS GRADUATION 2019

To celebrate our Boux Avenue Student Ambassador 2019 scheme coming to an end, we invited our ambassadors down to a Central London location for a special graduation evening full of awards, prosecco, and exclusive brand talks...

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BEACHWEAR STYLE

>In honour of National Bikini Day, we’ve created a beachwear style guide with a collection of some of our favourite standout styles this season. Seek out fresh inspiration for what to wear this summer and get prepped for your holidays...

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POOL PARTY: WHAT TO WEAR

Holidays away being the highlight of the year for most, there’s nothing more we look forward to than a break from the office, glorious uninterrupted sunshine and drinks by the pool. However there’s always one highly anticipated event we’re never quite sure what to pack for…the pool party...

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HIGH SUMMER COLLECTION

As we (slowly) shift into full swing summer, we are prepped and ready to celebrate the return of the sun with open arms. Saluting the bold and championing the confident, our new High Summer collection is set to make some serious waves this season...

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FESTIVAL FASHION: WHAT TO WEAR

Six months into the year and we can breathe a sigh of relief as we can finally rediscover our love of daylight until the evening, the non-requirement of a jacket and supporting our favourite artists at music festivals. With that said, we’re calling all festival fun seekers to get mainstage ready with us...

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THE BRA EDIT

As women, the importance of sprucing up our lingerie collection only really arises around special occasions throughout the year e.g. valentines, birthdays, and anniversaries. However, most of us use it as a good excuse to indulge in getting remeasured and/or finding a bra style more suited to us...

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HOW TO WEAR SUSPENDERS

We love wearing suspenders & stockings, but putting them on can be a pain! Boux is here to help with expert advice on how to attach suspenders easily!

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WEAR THE MOST FLATTERING LINGERIE FOR YOUR BODY TYPE

Discover which lingerie types are most flattering for your body type! Boux’s fit experts explain what underwear will be best for your body shape right here…

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NIGHTWEAR QUESTIONS ANSWERED

With so many nightwear styles come many questions! Boux’s experts answer all your big questions from what is a dressing gown to how to wear a chemise!

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ULTIMATE GUIDE TO THONGS

We all love thongs! From knicker thongs to bikini thongs, we can’t get enough of them! But what exactly is a thong? We answer all your thong questions right here…

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KNICKER STYLE GUIDE

Get to know all our fave knicker types with Boux’s Knicker style guide! From knicker briefs to thongs, learn all you need about knicker styles here!

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WHAT ARE THE BEST BRA SOLUTIONS?

Whether you love a backless dress or a low-cut top, finding the perfect bra solution can be a pain. Luckily Boux’s experts are here with all the bar solution tips!

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SWIMWEAR TO SUIT YOUR SHAPE

Discover the best swimwear styles for different body types to find the most flattering style for you. Read more here.

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HOW SHOULD A BIKINI FIT?

Learn how a bikini should fit with these top tips from Boux Experts. Your bikinis will fit perfectly and you will look fabulous all Summer!

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WEDDING & BRIDAL LINGERIE: WHAT TO WEAR

Wondering what to wear under your wedding dress or what sexy bridal lingerie to wear on your wedding night? Boux is here with all our top picks just for YOU!

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ARE YOU WEARING THE WRONG BRA SIZE?

If it’s been a while since your last bra fitting, then there’s a good chance you’re one of the many women wearing the wrong bra size. Find out more here.

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BRA TYPE STYLE GUIDE

Learn all about the different types of bras and styles available! Plus discover which bra styles are best for you whether you have small or big boobs!

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KNICKERS STYLE GUIDE

From thongs to high waisted knickers, our knicker style guide will help you pick the perf pair for you. Read more here.

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HOW TO MEASURE BRA SIZE

Forget breakups, breakouts and bad hair days – nothing causes quite as much heartache as a badly fitting bra. That daily struggle with slipping straps, painful underwires, red marks and lumpy cups, is one that too many of us can relate to...

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WHAT CLOTHES TO WEAR TO THE GYM

Get back into the swing of things with our guide to cute gym outfits. We’ll give you all the motivation you need to slay on the squat rack and treadmill!

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HOW TO CARE FOR YOUR BRAS

Learn how often you should wash your bras and the best way to care for and store your bras so that they look better and last longer.

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BRAZILIAN VS FRENCH KNICKERS

Between flirty French knickers and sexy Brazilian cuts, how do you even begin to pick a fave? Here’s a quick guide to choosing your ultimate style...

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WELLNESS TIPS

After test-running the new Boux Sport range, an exclusive panel talk of industry experts, sat down with us and spoke all things fitness, food, mental health and more...

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THE SHAPEWEAR GUIDE

It’s no secret that when it comes to shapewear, it can be a minefield working out what works best for you and your problem area. We’ve pulled together a shapewear guide to alleviate stress and enable you easily figure out what each solution targets and how...

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