Once upon a time there lived a magical land filled with Christmas fairy tales and enchantment. In this land, there lived 4 leading ladies, Sam Faiers as the Fairy Godmother, Jacqueline Jossa as The Queen, Louise Thompson as The Princess and Emily Shak as The Enchantress.

Discover the magic behind #bouxeverafter and celebrate the everyday leading lady in your life. The women you admire, who make you laugh, are a shoulder to cry on, who you just can’t live without, who deserve something special this Christmas. Mums, sisters, daughters, best friends, girlfriends, wives, partners, aunts, cousins, colleagues, and YOU!

Feel sexy and confident this Christmas with a little help from Emily Shak as The Enchantress. Prepare to feel gorgeous this festive season in sultry satin chemises, lace bodies and matching lingerie sets. The Enchantress has the perfect gift to make your festive look sparkle this season, because treating yourself is just as important this Christmas...